As the NY Times points out, KKR just launched a slick re-design of its internet site featuring significantly more information than what was provided before.  As KKR readies for a possible IPO, one of the biggest differences is the clear breakdown of KKR’s business into three segments; private equity, fixed income, and strategic initiatives (infrastrucutre, mezzanine, other).  Another notable improvement is the inclusion of professional information with detailed bios.

You can see the design evolution below . . .

11/2003

02/2005

01/2007

10/2008

Tags: KKR, Kohlberg Kravis & Roberts

This entry was posted on Wednesday, October 22nd, 2008 at 10:05 am and is filed under Private Equity Firms. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.