A Portfolio Page to be Proud Of
October 11th, 2008In reviewing private equity firm websites, most firms that do provide portfolio information tend to follow a fairly predictable pattern. Typical portfolio areas generally show a list of companies along with logos, website urls and brief descriptions for each business. Nothing wrong with the norm, but when you come across a site demonstrating a little extra creativity, it certainly shows.
A great example can be found at energy investor Lime Rock Partners’ website. Lime Rock’s portfolio area breaks out current versus exited portfolio companies with tabs. However, the best part of the portfolio page is a world map showing each company’s location. Additional filters allow users to display portfolio companies by specific sector and/or location. Selecting a portfolio company brings up additional info in the format shown below.

Tags: Lime Rock Partners